Talk by Herb Kelleher, the former CEO of Southwestern Aitlines. “The business of business is people”.
He is answering the following questions:
- How do you create a people focused culture
- Why is culture important
- Intangibles are a hard to copy by your competitors
Herb Kelleher is right but I just heard someone say “The business of business is making money”. That’s wrong – making money is the result of all economic effort. Not a reason why – nor a way how to do the things we do. If you want the result, your business is people.